Having spent the last 21 years helping various outdoor, ski, and climbing brands build awareness and connect with their communities, Sam is a loyal veteran of the outdoor industry. In 2018, she left the for-profit space to jump headfirst into the outdoor-inspired climate fight with Protect Our Winters. First as the Communications Director and now as the Membership Director, Sam translates her brand marketing expertise into climate communications and membership engagement. She is most proud of her work developing the Team POW Membership program.
When not going deep on all things climate, or volunteering on the board of the Friends of Colorado Avalanche Information Center, Sam can either be found in the skin track or on the single track in her Summit County, CO backyard – usually a few paces behind her super-quick husband Jason and Blueheeler Daku.